Ed Florance

Fine Art

My practice revolves around the use of 3D modelling applications to create interior and exterior environments, drawing references from real and fictional spaces. Converting individually rendered frames into a moving image, I create narratives concerning the need to believe and expect. I am interested in the cross-over and balance between digital and real spaces, the gap between reality and representation and the idea of digital spaces existing as new digital events.

Examining digital worlds, I am beginning to question the expansion of the 'virtual', and the changing definition of the word. The importance of fidelity in my work is fundamental to communicate my ideas, particularly when considering the amalgamation between worlds on the digital/real continuum.

Tags: Animation, Digital, Film, Reality, Screen, Simulation, Video, Virtual

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